The Look

The Jersey Shore BlueClaws look was brought to life at Brandiose in San Diego, where they make teams famous by celebrating their brand stories. The development process began in January when Brandiose’s Jason Klein and Casey White visited the Jersey Shore with fans, staff and community members to learn about the stories, history, and personality of the BlueClaws and the area. Brandiose developed the logos, uniforms and refreshed the team’s overall brand.

"The BlueClaws have big plans for fans at the Jersey Shore,” said Klein. "Our goal is to integrate Jersey Shore folklore in the BlueClaws brand, and to create the most legendary entertainment experience in the region."